The topic of app installs deserves its own category. It’s an expansive subject considering the growing number of apps constantly being added to the app stores. To alleviate your app anxiety, I’ve curated a list that will help you build a solid user acquisition strategy. (more…)
Who says building retail apps was easy? Or gaining huge mobile ROI is effortless? In this blog post, we’ll expand on 3 main retail app problems and the main takeaways. (more…)
2017 will be the year of mobile engagement. But how far have we come? What are the significant trends in mobile technology that will turn our world upside down? Our Mobile Marketing Trends 2017 Report divulges opportunities for mobile success in the coming year.
As soon as the modern desktop and the internet exploded, people didn’t think buying merchandise online would work. I mean, who would buy shoes online in the early 2000s? Not too long ago, a traditional shopper would argue that buying stuff online lacks the in-store shopping experience. Buying online isn’t the same experience of browsing or speaking to a sales associate or trying on the shoes, right? Boy, have things changed since then.
Mobile commerce (m-commerce) is on the brink of exploding. According to ComScore, time spent on mobile has exceeded desktop by miles away. However, money spent on mobile is excruciatingly low. (more…)